Pendampingan Usaha Mikro, Kecil dan Menengah (UMKM) Dalam Pemanfatan Digital Marketing Di lingkungan RT.03 / RW.02 Kelurahan Kauman Kota Mojokerto

Authors

  • Khasbulloh Huda Universitas Mayjen Sungkono Mojokerto
  • Harjo Lukito Universitas Mayjen Sungkono Mojokerto
  • Mohamad Johan Efendi Universitas Mayjen Sungkono Mojokerto
  • Eny Nuraeny Universitas Mayjen Sungkono Mojokerto
  • Fatma Nur Laila Universitas Mayjen Sungkono Mojokerto
  • Fitria Rahma Aprilia Universitas Mayjen Sungkono Mojokerto
  • Alvian Herdiansyah Universitas Mayjen Sungkono Mojokerto

DOI:

https://doi.org/10.58169/jpmsaintek.v2i2.119

Keywords:

Micro, Small and Medium Enterprises (MSMEs), Digital Marketing

Abstract

Technological developments that are developing rapidly at this time can be one way to overcome the problem of marketing MSME products by selling online. However, there are still many MSEs who have not been able to optimize technological progress as a role in digital marketing. The purpose of this Community Service is to provide assistance in the use of social media as a means of promotional media. By adding promotions on social media, it is hoped that the products produced will be known to a wider public, and can increase income. With existing social media, both via Facebook, Whats App and also Instagram, it is hoped that it will add to the existing market share and expand its market share.

References

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Published

2023-06-07

How to Cite

Khasbulloh Huda, Harjo Lukito, Mohamad Johan Efendi, Eny Nuraeny, Fatma Nur Laila, Fitria Rahma Aprilia, & Alvian Herdiansyah. (2023). Pendampingan Usaha Mikro, Kecil dan Menengah (UMKM) Dalam Pemanfatan Digital Marketing Di lingkungan RT.03 / RW.02 Kelurahan Kauman Kota Mojokerto. Jurnal Pengabdian Masyarakat Sains Dan Teknologi, 2(2), 36–39. https://doi.org/10.58169/jpmsaintek.v2i2.119