Strategi Meningkatkan Layanan Masyarakat dan Penawaran Produk pada PT Pegadaian (Persero) UPC Kapasan  Surabaya

Maslahatul Ummah; Pregnandia Ladina

doi:10.58169/jpmsaintek.v3i4.640

Authors

Maslahatul Ummah Universitas 17 Agustus 1945 Surabaya
Pregnandia Ladina Universitas 17 Agustus 1945 Surabaya

DOI:

https://doi.org/10.58169/jpmsaintek.v3i4.640

Keywords:

PT. Pegadaian, Product Management, Communication Skills, Product Marketing, Customer Data.

Abstract

I nternship is an essential part of the educational process that provides students with the opportunity to gain practical experience in the workplace. This study aims to evaluate the experience gained during the internship at PT. Pegadaian (Persero) UCP Kapasan, which took place from July 8 to November 8, 2024. During the internship period, participants gained insight into the management of Pegadaian’s products, organizational skills, teamwork, as well as communication and customer service. Additionally, the interns gained experience in marketing products and processing customer data. This internship experience helped participants develop interpersonal skills, accuracy, and work discipline. The results of this internship activity provide valuable insights for improving internship programs in the future.

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